Branding expert - Lediga jobb

At ABAX, Product Marketing isn't just a function – it's a strategic imperative and a direct driver of our growth. We are making a significant investment in Product Marketing capacity because we recognize its pivotal function as the driving force behind getting our innovative products to market and ensuring their sustained success.

You will be joining a team that acts as

• A true enabler of sales and an accelerator of adoption.
• The voice of the customer, masterminding compelling messaging rooted in pain point resolution.
• A bridge-builder, fostering crucial collaboration between Product, Tech, Commercial, and Marketing teams.
• A catalyst in tech sales, ensuring our products cut through the digital noise and establish an authentic signal in the market.

This is a unique opportunity to take our existing Go-To-Market GTM processes and make them your own. To help support our growth into Asset Tracking, new domains and AI, you will play a critical role in commercialising new product updates and domains to ensure that ABAX stands out with an authentic and expert-led voice.

What You’ll Work On

As our Product Marketing Manager, you will be at the forefront of our product lifecycle, ensuring our innovations reach and resonate with our target markets. Your responsibilities will include:

• Strategic GTM Leadership: Lead and execute comprehensive Go-to-Market (GTM) strategies for new products, features, and solution offerings, ensuring successful launches and market penetration together with the marketing team.
• Masterful Messaging & Positioning: Develop market-leading positioning and differentiated messaging that translates complex technical features into clear, compelling, and customer-centric value propositions across our product portfolio.
• Sales & Commercial Enablement: Create powerful sales enablement tools, impactful marketing content, and compelling collateral that equip our field sales and commercial teams for maximum effectiveness.
• Customer & Market Advocacy: Act as the voice of the market within ABAX, conducting in-depth primary and secondary research on customer insights, market trends, and competitor activities (including telematics, fleet management, and cloud providers) to inform product strategy and identify new opportunities. You'll understand and leverage competitor weaknesses.
• Cross-functional Collaboration: Facilitate effective communication, alignment, and evangelism across Product, Engineering, Sales, Marketing, and Leadership teams, bridging critical gaps to ensure shared understanding and success.
• Thought Leadership & Evangelism: Contribute to and execute expert-led thought leadership initiatives, evangelizing ABAX products to analysts, prospects, and customers through meetings, webinars, conferences, and trade shows.
• Performance Insight: Collaborate with sales and marketing teams to track product adoption and usage growth, evaluating the impact of PMM efforts on market performance and identifying areas for optimization.

What We're Looking For

• 5+ years of progressive Product Marketing experience, with at least 2 years focused on G2M for SaaS / B2B / telematics or Fleet Management / Asset Tracking market, and direct collaboration with field sales & marketing teams.
• Proven experience in a B2B SaaS or tech environment; exposure to telematics, IoT, or asset tracking industries is a significant advantage.
• A strategic, analytical thinker with a pragmatic mindset and a strong customer-centric approach.
• Demonstrated ability to manage multiple complex projects in a fast-paced, dynamic environment.
• Exceptional communication (written and verbal) and presentation skills, with the ability to articulate complex concepts clearly and persuasively to diverse audiences.
• A natural collaborator who thrives in cross-functional team settings and can build strong relationships.
• You are well-organized, detail-oriented, and excellent at prioritizing tasks.
• You are a dedicated team player who values open, continuous feedback on performance.
• You are someone who expects to be challenged and is always looking for ways to work smarter.

Practical Details

Start Date: After summer

Work Extent: Full-time

Location: Stockholm

We believe great collaboration happens in person. As an office-first company, we expect our employees to spend the majority of their working week in the office, where we learn from each other, solve problems together, and build strong relationships as a team.

Background Check and Reference Verification

Successful employment is contingent upon ABAX receiving satisfactory references.

As part of our hiring process, we perform a digital reference check through RefApp, an advanced online solution for managing this procedure.

Please be aware that a background check may be conducted simultaneously with the reference check.

Equal Opportunities

At ABAX, we are dedicated to creating an inclusive environment for all our colleagues. This commitment extends to ensuring that our recruitment practices and processes are as inclusive as possible. We encourage applicants from all backgrounds to join us in strengthening our focus on equality and diversity in the workplace.

About ABAX

ABAX is a leading European telematics IoT platform offering connected mobility solutions for vehicle tracking, tool tracking, and equipment control. Our mission is to deliver mobility data insights that empower people to do more with less.

With over 500,000 tracked assets and 40,000 customers, ABAX delivers reliable and powerful solutions for businesses relying on physical operations. Our advanced platform transforms customer needs into actionable insights and automated reporting, driving efficiency and operational excellence.

We operate across Europe, with over 350 employees working from our facilities in Norway, Sweden, Denmark, Finland, the Netherlands, Belgium, Poland, and the UK. Our Head Office is in Larvik, Norway.

Ahlsell utvecklar erbjudandet inom Industrial FlowTech Solutions med målet att bli Nordens ledande system- och lösningspartner inom industriell flödesteknik. Här kombinerar vi teknisk kompetens, rådgivning, produkter och tjänster för att skapa tydligt kundvärde.

Nu söker vi en affärsdriven och tekniskt kunnig Produktchef som vill ta helhetsansvar för att utveckla vårt erbjudande inom ventiler, pumpar, mätinstrument och industriella flödestekniska lösningar.

Rollen är central i vår förflyttning från produktförsäljning till lösnings- och systemaffärer, med fokus på kundvärde, lönsamhet och teknisk kompetens.

Som Produktchef säkerställer du att Ahlsell har ett konkurrenskraftigt, relevant och lönsamt sortiment som möter kundernas behov – idag och framåt.

Du arbetar nära leverantörer, säljorganisation, specialister och interna funktioner för att driva sortimentsutveckling, stärka leverantörsrelationer och skapa förutsättningar för tillväxt.

Vad kan vi erbjuda dig?

Du blir en del av ett engagerat team med hög kompetens, stark sammanhållning och en kultur präglad av ansvar, öppenhet och enkelhet.

Hos oss får du erfarna kollegor, nära samarbete med inköp, sälj, regioner och leverantörer samt möjlighet att påverka ett strategiskt viktigt tillväxtområde. Vi tror att affärsresultat och arbetsglädje går hand i hand.

Dina framtida arbetsuppgifter

Som Produktchef utvecklar du ett attraktivt och lönsamt sortiment som stärker säljorganisationens erbjudande och bidrar till tillväxt. Du bygger relationer internt och externt och driver arbetet mot bästa möjliga affär, sortiment och leverantörssamarbete.

Exempel på arbetsuppgifter:

• Utveckla sortimentet inom ventiler, pumpar, mätinstrument och industriell flödesteknik
• Identifiera marknadsmöjligheter, sortimentsgap och tillväxtområden
• Driva utvecklingen av FlowTech Solutions och förflyttningen mot lösnings- och systemaffärer
• Utveckla strategiska leverantörsrelationer och nya affärsmöjligheter
• Ansvara för prisstrategi, marginalutveckling, produktmix och lönsamhet
• Stötta säljkåren i komplexa kunddialoger, projekt och utbildningar
• Ta fram och driva kategoriplaner, EMV-projekt och omvärldsbevakning
• Driva nordiskt kategoriarbete och bidra i strategiska förvärvsprojekt

Vem är du?

• Har erfarenhet från industriell flödesteknik eller närliggande tekniska områden
• Har kunskap inom exempelvis ventiler, pumpar, mätteknik, processteknik eller automation
• Har erfarenhet av affärsutveckling, teknisk försäljning, produktledning eller systemlösningar
• Har stark affärsförståelse, tekniskt intresse och förmåga att omsätta kundbehov till lönsamma erbjudanden
• Trivs med att kombinera strategiskt arbete med operativt genomförande
• Är strukturerad, analytisk och van att arbeta mot mål och deadlines
• Bygger förtroendefulla relationer med kollegor, leverantörer och kunder
• Är trygg i att hantera data, system och Excel som stöd för affärsbeslut
• Kommunicerar obehindrat på svenska och engelska, i både tal och skrift

Vi erbjuder

Som Produktchef hos Ahlsell får du en nyckelroll i ett strategiskt tillväxtområde, med stort ansvar, breda kontaktytor och goda möjligheter att utvecklas.

Omfattning: Heltid, tillsvidare

Placeringsort: Stockholm

Tillträde: Omgående enligt överenskommelse.

Ansökan: Ansökan sker via ahlsell.se. Urval sker löpande, dock senast 26-08-21 vill ha din ansökan.

Kontakt: Vid frågor kring tjänsten kontaktar du Inköpschef Jan Bergner, 070-349 81 16.

Ahlsell är en ledande distributör inom teknisk installation i Norden. Med ett brett sortiment, specialistkunskap och logistik i världsklass gör vi våra professionella kunders vardag enklare. Vi omsätter cirka 50 miljarder SEK, har cirka 7 500 medarbetare, över 300 butiker och fyra centrallager. Vårt kundlöfte är tydligt: Ahlsell gör det enklare att vara proffs.

At ABAX, Product Marketing isn't just a function – it's a strategic imperative and a direct driver of our growth. We are making a significant investment in Product Marketing capacity because we recognize its pivotal function as the driving force behind getting our innovative products to market and ensuring their sustained success.

You will be joining a team that acts as

• A true enabler of sales and an accelerator of adoption.
• The voice of the customer, masterminding compelling messaging rooted in pain point resolution.
• A bridge-builder, fostering crucial collaboration between Product, Tech, Commercial, and Marketing teams.
• A catalyst in tech sales, ensuring our products cut through the digital noise and establish an authentic signal in the market.

This is a unique opportunity to take our existing Go-To-Market GTM processes and make them your own. To help support our growth into Asset Tracking, new domains and AI, you will play a critical role in commercialising new product updates and domains to ensure that ABAX stands out with an authentic and expert-led voice.

What You’ll Work On

As our Product Marketing Manager, you will be at the forefront of our product lifecycle, ensuring our innovations reach and resonate with our target markets. Your responsibilities will include:

• Strategic GTM Leadership: Lead and execute comprehensive Go-to-Market (GTM) strategies for new products, features, and solution offerings, ensuring successful launches and market penetration together with the marketing team.
• Masterful Messaging & Positioning: Develop market-leading positioning and differentiated messaging that translates complex technical features into clear, compelling, and customer-centric value propositions across our product portfolio.
• Sales & Commercial Enablement: Create powerful sales enablement tools, impactful marketing content, and compelling collateral that equip our field sales and commercial teams for maximum effectiveness.
• Customer & Market Advocacy: Act as the voice of the market within ABAX, conducting in-depth primary and secondary research on customer insights, market trends, and competitor activities (including telematics, fleet management, and cloud providers) to inform product strategy and identify new opportunities. You'll understand and leverage competitor weaknesses.
• Cross-functional Collaboration: Facilitate effective communication, alignment, and evangelism across Product, Engineering, Sales, Marketing, and Leadership teams, bridging critical gaps to ensure shared understanding and success.
• Thought Leadership & Evangelism: Contribute to and execute expert-led thought leadership initiatives, evangelizing ABAX products to analysts, prospects, and customers through meetings, webinars, conferences, and trade shows.
• Performance Insight: Collaborate with sales and marketing teams to track product adoption and usage growth, evaluating the impact of PMM efforts on market performance and identifying areas for optimization.

What We're Looking For

• 5+ years of progressive Product Marketing experience, with at least 2 years focused on G2M for SaaS / B2B / telematics or Fleet Management / Asset Tracking market, and direct collaboration with field sales & marketing teams.
• Proven experience in a B2B SaaS or tech environment; exposure to telematics, IoT, or asset tracking industries is a significant advantage.
• A strategic, analytical thinker with a pragmatic mindset and a strong customer-centric approach.
• Demonstrated ability to manage multiple complex projects in a fast-paced, dynamic environment.
• Exceptional communication (written and verbal) and presentation skills, with the ability to articulate complex concepts clearly and persuasively to diverse audiences.
• A natural collaborator who thrives in cross-functional team settings and can build strong relationships.
• You are well-organized, detail-oriented, and excellent at prioritizing tasks.
• You are a dedicated team player who values open, continuous feedback on performance.
• You are someone who expects to be challenged and is always looking for ways to work smarter.

Practical Details

Start Date: After summer

Work Extent: Full-time

Location: Stockholm

We believe great collaboration happens in person. As an office-first company, we expect our employees to spend the majority of their working week in the office, where we learn from each other, solve problems together, and build strong relationships as a team.

Background Check and Reference Verification

Successful employment is contingent upon ABAX receiving satisfactory references.

As part of our hiring process, we perform a digital reference check through RefApp, an advanced online solution for managing this procedure.

Please be aware that a background check may be conducted simultaneously with the reference check.

Equal Opportunities

At ABAX, we are dedicated to creating an inclusive environment for all our colleagues. This commitment extends to ensuring that our recruitment practices and processes are as inclusive as possible. We encourage applicants from all backgrounds to join us in strengthening our focus on equality and diversity in the workplace.

About ABAX

ABAX is a leading European telematics IoT platform offering connected mobility solutions for vehicle tracking, tool tracking, and equipment control. Our mission is to deliver mobility data insights that empower people to do more with less.

With over 500,000 tracked assets and 40,000 customers, ABAX delivers reliable and powerful solutions for businesses relying on physical operations. Our advanced platform transforms customer needs into actionable insights and automated reporting, driving efficiency and operational excellence.

We operate across Europe, with over 350 employees working from our facilities in Norway, Sweden, Denmark, Finland, the Netherlands, Belgium, Poland, and the UK. Our Head Office is in Larvik, Norway.

At ABAX, Product Marketing isn't just a function – it's a strategic imperative and a direct driver of our growth. We are making a significant investment in Product Marketing capacity because we recognize its pivotal function as the driving force behind getting our innovative products to market and ensuring their sustained success.

You will be joining a team that acts as

• A true enabler of sales and an accelerator of adoption.
• The voice of the customer, masterminding compelling messaging rooted in pain point resolution.
• A bridge-builder, fostering crucial collaboration between Product, Tech, Commercial, and Marketing teams.
• A catalyst in tech sales, ensuring our products cut through the digital noise and establish an authentic signal in the market.

This is a unique opportunity to take our existing Go-To-Market GTM processes and make them your own. To help support our growth into Asset Tracking, new domains and AI, you will play a critical role in commercialising new product updates and domains to ensure that ABAX stands out with an authentic and expert-led voice.

What You’ll Work On

As our Product Marketing Manager, you will be at the forefront of our product lifecycle, ensuring our innovations reach and resonate with our target markets. Your responsibilities will include:

• Strategic GTM Leadership: Lead and execute comprehensive Go-to-Market (GTM) strategies for new products, features, and solution offerings, ensuring successful launches and market penetration together with the marketing team.
• Masterful Messaging & Positioning: Develop market-leading positioning and differentiated messaging that translates complex technical features into clear, compelling, and customer-centric value propositions across our product portfolio.
• Sales & Commercial Enablement: Create powerful sales enablement tools, impactful marketing content, and compelling collateral that equip our field sales and commercial teams for maximum effectiveness.
• Customer & Market Advocacy: Act as the voice of the market within ABAX, conducting in-depth primary and secondary research on customer insights, market trends, and competitor activities (including telematics, fleet management, and cloud providers) to inform product strategy and identify new opportunities. You'll understand and leverage competitor weaknesses.
• Cross-functional Collaboration: Facilitate effective communication, alignment, and evangelism across Product, Engineering, Sales, Marketing, and Leadership teams, bridging critical gaps to ensure shared understanding and success.
• Thought Leadership & Evangelism: Contribute to and execute expert-led thought leadership initiatives, evangelizing ABAX products to analysts, prospects, and customers through meetings, webinars, conferences, and trade shows.
• Performance Insight: Collaborate with sales and marketing teams to track product adoption and usage growth, evaluating the impact of PMM efforts on market performance and identifying areas for optimization.

What We're Looking For

• 5+ years of progressive Product Marketing experience, with at least 2 years focused on G2M for SaaS / B2B / telematics or Fleet Management / Asset Tracking market, and direct collaboration with field sales & marketing teams.
• Proven experience in a B2B SaaS or tech environment; exposure to telematics, IoT, or asset tracking industries is a significant advantage.
• A strategic, analytical thinker with a pragmatic mindset and a strong customer-centric approach.
• Demonstrated ability to manage multiple complex projects in a fast-paced, dynamic environment.
• Exceptional communication (written and verbal) and presentation skills, with the ability to articulate complex concepts clearly and persuasively to diverse audiences.
• A natural collaborator who thrives in cross-functional team settings and can build strong relationships.
• You are well-organized, detail-oriented, and excellent at prioritizing tasks.
• You are a dedicated team player who values open, continuous feedback on performance.
• You are someone who expects to be challenged and is always looking for ways to work smarter.

Practical Details

Start Date: After summer

Work Extent: Full-time

Location: Stockholm

We believe great collaboration happens in person. As an office-first company, we expect our employees to spend the majority of their working week in the office, where we learn from each other, solve problems together, and build strong relationships as a team.

Background Check and Reference Verification

Successful employment is contingent upon ABAX receiving satisfactory references.

As part of our hiring process, we perform a digital reference check through RefApp, an advanced online solution for managing this procedure.

Please be aware that a background check may be conducted simultaneously with the reference check.

Equal Opportunities

At ABAX, we are dedicated to creating an inclusive environment for all our colleagues. This commitment extends to ensuring that our recruitment practices and processes are as inclusive as possible. We encourage applicants from all backgrounds to join us in strengthening our focus on equality and diversity in the workplace.

About ABAX

ABAX is a leading European telematics IoT platform offering connected mobility solutions for vehicle tracking, tool tracking, and equipment control. Our mission is to deliver mobility data insights that empower people to do more with less.

With over 500,000 tracked assets and 40,000 customers, ABAX delivers reliable and powerful solutions for businesses relying on physical operations. Our advanced platform transforms customer needs into actionable insights and automated reporting, driving efficiency and operational excellence.

We operate across Europe, with over 350 employees working from our facilities in Norway, Sweden, Denmark, Finland, the Netherlands, Belgium, Poland, and the UK. Our Head Office is in Larvik, Norway.

At ABAX, Product Marketing isn't just a function – it's a strategic imperative and a direct driver of our growth. We are making a significant investment in Product Marketing capacity because we recognize its pivotal function as the driving force behind getting our innovative products to market and ensuring their sustained success.

You will be joining a team that acts as

• A true enabler of sales and an accelerator of adoption.
• The voice of the customer, masterminding compelling messaging rooted in pain point resolution.
• A bridge-builder, fostering crucial collaboration between Product, Tech, Commercial, and Marketing teams.
• A catalyst in tech sales, ensuring our products cut through the digital noise and establish an authentic signal in the market.

This is a unique opportunity to take our existing Go-To-Market GTM processes and make them your own. To help support our growth into Asset Tracking, new domains and AI, you will play a critical role in commercialising new product updates and domains to ensure that ABAX stands out with an authentic and expert-led voice.

What You’ll Work On

As our Product Marketing Manager, you will be at the forefront of our product lifecycle, ensuring our innovations reach and resonate with our target markets. Your responsibilities will include:

• Strategic GTM Leadership: Lead and execute comprehensive Go-to-Market (GTM) strategies for new products, features, and solution offerings, ensuring successful launches and market penetration together with the marketing team.
• Masterful Messaging & Positioning: Develop market-leading positioning and differentiated messaging that translates complex technical features into clear, compelling, and customer-centric value propositions across our product portfolio.
• Sales & Commercial Enablement: Create powerful sales enablement tools, impactful marketing content, and compelling collateral that equip our field sales and commercial teams for maximum effectiveness.
• Customer & Market Advocacy: Act as the voice of the market within ABAX, conducting in-depth primary and secondary research on customer insights, market trends, and competitor activities (including telematics, fleet management, and cloud providers) to inform product strategy and identify new opportunities. You'll understand and leverage competitor weaknesses.
• Cross-functional Collaboration: Facilitate effective communication, alignment, and evangelism across Product, Engineering, Sales, Marketing, and Leadership teams, bridging critical gaps to ensure shared understanding and success.
• Thought Leadership & Evangelism: Contribute to and execute expert-led thought leadership initiatives, evangelizing ABAX products to analysts, prospects, and customers through meetings, webinars, conferences, and trade shows.
• Performance Insight: Collaborate with sales and marketing teams to track product adoption and usage growth, evaluating the impact of PMM efforts on market performance and identifying areas for optimization.

What We're Looking For

• 5+ years of progressive Product Marketing experience, with at least 2 years focused on G2M for SaaS / B2B / telematics or Fleet Management / Asset Tracking market, and direct collaboration with field sales & marketing teams.
• Proven experience in a B2B SaaS or tech environment; exposure to telematics, IoT, or asset tracking industries is a significant advantage.
• A strategic, analytical thinker with a pragmatic mindset and a strong customer-centric approach.
• Demonstrated ability to manage multiple complex projects in a fast-paced, dynamic environment.
• Exceptional communication (written and verbal) and presentation skills, with the ability to articulate complex concepts clearly and persuasively to diverse audiences.
• A natural collaborator who thrives in cross-functional team settings and can build strong relationships.
• You are well-organized, detail-oriented, and excellent at prioritizing tasks.
• You are a dedicated team player who values open, continuous feedback on performance.
• You are someone who expects to be challenged and is always looking for ways to work smarter.

Practical Details

Start Date: After summer

Work Extent: Full-time

Location: Stockholm

We believe great collaboration happens in person. As an office-first company, we expect our employees to spend the majority of their working week in the office, where we learn from each other, solve problems together, and build strong relationships as a team.

Background Check and Reference Verification

Successful employment is contingent upon ABAX receiving satisfactory references.

As part of our hiring process, we perform a digital reference check through RefApp, an advanced online solution for managing this procedure.

Please be aware that a background check may be conducted simultaneously with the reference check.

Equal Opportunities

At ABAX, we are dedicated to creating an inclusive environment for all our colleagues. This commitment extends to ensuring that our recruitment practices and processes are as inclusive as possible. We encourage applicants from all backgrounds to join us in strengthening our focus on equality and diversity in the workplace.

About ABAX

ABAX is a leading European telematics IoT platform offering connected mobility solutions for vehicle tracking, tool tracking, and equipment control. Our mission is to deliver mobility data insights that empower people to do more with less.

With over 500,000 tracked assets and 40,000 customers, ABAX delivers reliable and powerful solutions for businesses relying on physical operations. Our advanced platform transforms customer needs into actionable insights and automated reporting, driving efficiency and operational excellence.

We operate across Europe, with over 350 employees working from our facilities in Norway, Sweden, Denmark, Finland, the Netherlands, Belgium, Poland, and the UK. Our Head Office is in Larvik, Norway.

At ABAX, Product Marketing isn't just a function – it's a strategic imperative and a direct driver of our growth. We are making a significant investment in Product Marketing capacity because we recognize its pivotal function as the driving force behind getting our innovative products to market and ensuring their sustained success.

You will be joining a team that acts as

• A true enabler of sales and an accelerator of adoption.
• The voice of the customer, masterminding compelling messaging rooted in pain point resolution.
• A bridge-builder, fostering crucial collaboration between Product, Tech, Commercial, and Marketing teams.
• A catalyst in tech sales, ensuring our products cut through the digital noise and establish an authentic signal in the market.

This is a unique opportunity to take our existing Go-To-Market GTM processes and make them your own. To help support our growth into Asset Tracking, new domains and AI, you will play a critical role in commercialising new product updates and domains to ensure that ABAX stands out with an authentic and expert-led voice.

What You’ll Work On

As our Product Marketing Manager, you will be at the forefront of our product lifecycle, ensuring our innovations reach and resonate with our target markets. Your responsibilities will include:

• Strategic GTM Leadership: Lead and execute comprehensive Go-to-Market (GTM) strategies for new products, features, and solution offerings, ensuring successful launches and market penetration together with the marketing team.
• Masterful Messaging & Positioning: Develop market-leading positioning and differentiated messaging that translates complex technical features into clear, compelling, and customer-centric value propositions across our product portfolio.
• Sales & Commercial Enablement: Create powerful sales enablement tools, impactful marketing content, and compelling collateral that equip our field sales and commercial teams for maximum effectiveness.
• Customer & Market Advocacy: Act as the voice of the market within ABAX, conducting in-depth primary and secondary research on customer insights, market trends, and competitor activities (including telematics, fleet management, and cloud providers) to inform product strategy and identify new opportunities. You'll understand and leverage competitor weaknesses.
• Cross-functional Collaboration: Facilitate effective communication, alignment, and evangelism across Product, Engineering, Sales, Marketing, and Leadership teams, bridging critical gaps to ensure shared understanding and success.
• Thought Leadership & Evangelism: Contribute to and execute expert-led thought leadership initiatives, evangelizing ABAX products to analysts, prospects, and customers through meetings, webinars, conferences, and trade shows.
• Performance Insight: Collaborate with sales and marketing teams to track product adoption and usage growth, evaluating the impact of PMM efforts on market performance and identifying areas for optimization.

What We're Looking For

• 5+ years of progressive Product Marketing experience, with at least 2 years focused on G2M for SaaS / B2B / telematics or Fleet Management / Asset Tracking market, and direct collaboration with field sales & marketing teams.
• Proven experience in a B2B SaaS or tech environment; exposure to telematics, IoT, or asset tracking industries is a significant advantage.
• A strategic, analytical thinker with a pragmatic mindset and a strong customer-centric approach.
• Demonstrated ability to manage multiple complex projects in a fast-paced, dynamic environment.
• Exceptional communication (written and verbal) and presentation skills, with the ability to articulate complex concepts clearly and persuasively to diverse audiences.
• A natural collaborator who thrives in cross-functional team settings and can build strong relationships.
• You are well-organized, detail-oriented, and excellent at prioritizing tasks.
• You are a dedicated team player who values open, continuous feedback on performance.
• You are someone who expects to be challenged and is always looking for ways to work smarter.

Practical Details

Start Date: After summer

Work Extent: Full-time

Location: Stockholm

We believe great collaboration happens in person. As an office-first company, we expect our employees to spend the majority of their working week in the office, where we learn from each other, solve problems together, and build strong relationships as a team.

Background Check and Reference Verification

Successful employment is contingent upon ABAX receiving satisfactory references.

As part of our hiring process, we perform a digital reference check through RefApp, an advanced online solution for managing this procedure.

Please be aware that a background check may be conducted simultaneously with the reference check.

Equal Opportunities

At ABAX, we are dedicated to creating an inclusive environment for all our colleagues. This commitment extends to ensuring that our recruitment practices and processes are as inclusive as possible. We encourage applicants from all backgrounds to join us in strengthening our focus on equality and diversity in the workplace.

About ABAX

ABAX is a leading European telematics IoT platform offering connected mobility solutions for vehicle tracking, tool tracking, and equipment control. Our mission is to deliver mobility data insights that empower people to do more with less.

With over 500,000 tracked assets and 40,000 customers, ABAX delivers reliable and powerful solutions for businesses relying on physical operations. Our advanced platform transforms customer needs into actionable insights and automated reporting, driving efficiency and operational excellence.

We operate across Europe, with over 350 employees working from our facilities in Norway, Sweden, Denmark, Finland, the Netherlands, Belgium, Poland, and the UK. Our Head Office is in Larvik, Norway.

At ABAX, Product Marketing isn't just a function – it's a strategic imperative and a direct driver of our growth. We are making a significant investment in Product Marketing capacity because we recognize its pivotal function as the driving force behind getting our innovative products to market and ensuring their sustained success.

You will be joining a team that acts as

• A true enabler of sales and an accelerator of adoption.
• The voice of the customer, masterminding compelling messaging rooted in pain point resolution.
• A bridge-builder, fostering crucial collaboration between Product, Tech, Commercial, and Marketing teams.
• A catalyst in tech sales, ensuring our products cut through the digital noise and establish an authentic signal in the market.

This is a unique opportunity to take our existing Go-To-Market GTM processes and make them your own. To help support our growth into Asset Tracking, new domains and AI, you will play a critical role in commercialising new product updates and domains to ensure that ABAX stands out with an authentic and expert-led voice.

What You’ll Work On

As our Product Marketing Manager, you will be at the forefront of our product lifecycle, ensuring our innovations reach and resonate with our target markets. Your responsibilities will include:

• Strategic GTM Leadership: Lead and execute comprehensive Go-to-Market (GTM) strategies for new products, features, and solution offerings, ensuring successful launches and market penetration together with the marketing team.
• Masterful Messaging & Positioning: Develop market-leading positioning and differentiated messaging that translates complex technical features into clear, compelling, and customer-centric value propositions across our product portfolio.
• Sales & Commercial Enablement: Create powerful sales enablement tools, impactful marketing content, and compelling collateral that equip our field sales and commercial teams for maximum effectiveness.
• Customer & Market Advocacy: Act as the voice of the market within ABAX, conducting in-depth primary and secondary research on customer insights, market trends, and competitor activities (including telematics, fleet management, and cloud providers) to inform product strategy and identify new opportunities. You'll understand and leverage competitor weaknesses.
• Cross-functional Collaboration: Facilitate effective communication, alignment, and evangelism across Product, Engineering, Sales, Marketing, and Leadership teams, bridging critical gaps to ensure shared understanding and success.
• Thought Leadership & Evangelism: Contribute to and execute expert-led thought leadership initiatives, evangelizing ABAX products to analysts, prospects, and customers through meetings, webinars, conferences, and trade shows.
• Performance Insight: Collaborate with sales and marketing teams to track product adoption and usage growth, evaluating the impact of PMM efforts on market performance and identifying areas for optimization.

What We're Looking For

• 5+ years of progressive Product Marketing experience, with at least 2 years focused on G2M for SaaS / B2B / telematics or Fleet Management / Asset Tracking market, and direct collaboration with field sales & marketing teams.
• Proven experience in a B2B SaaS or tech environment; exposure to telematics, IoT, or asset tracking industries is a significant advantage.
• A strategic, analytical thinker with a pragmatic mindset and a strong customer-centric approach.
• Demonstrated ability to manage multiple complex projects in a fast-paced, dynamic environment.
• Exceptional communication (written and verbal) and presentation skills, with the ability to articulate complex concepts clearly and persuasively to diverse audiences.
• A natural collaborator who thrives in cross-functional team settings and can build strong relationships.
• You are well-organized, detail-oriented, and excellent at prioritizing tasks.
• You are a dedicated team player who values open, continuous feedback on performance.
• You are someone who expects to be challenged and is always looking for ways to work smarter.

Practical Details

Start Date: After summer

Work Extent: Full-time

Location: Stockholm

We believe great collaboration happens in person. As an office-first company, we expect our employees to spend the majority of their working week in the office, where we learn from each other, solve problems together, and build strong relationships as a team.

Background Check and Reference Verification

Successful employment is contingent upon ABAX receiving satisfactory references.

As part of our hiring process, we perform a digital reference check through RefApp, an advanced online solution for managing this procedure.

Please be aware that a background check may be conducted simultaneously with the reference check.

Equal Opportunities

At ABAX, we are dedicated to creating an inclusive environment for all our colleagues. This commitment extends to ensuring that our recruitment practices and processes are as inclusive as possible. We encourage applicants from all backgrounds to join us in strengthening our focus on equality and diversity in the workplace.

About ABAX

ABAX is a leading European telematics IoT platform offering connected mobility solutions for vehicle tracking, tool tracking, and equipment control. Our mission is to deliver mobility data insights that empower people to do more with less.

With over 500,000 tracked assets and 40,000 customers, ABAX delivers reliable and powerful solutions for businesses relying on physical operations. Our advanced platform transforms customer needs into actionable insights and automated reporting, driving efficiency and operational excellence.

We operate across Europe, with over 350 employees working from our facilities in Norway, Sweden, Denmark, Finland, the Netherlands, Belgium, Poland, and the UK. Our Head Office is in Larvik, Norway.

Northmill Bank is a challenger bank at the intersection of technology and finance, committed to revolutionizing the way people manage and protect their financial well-being. We are creating a different kind of banking experience, digital yet personal.

Northmill Bank was founded in 2006 and have grown to over 240 employees in 3 countries and over 270 000 customers. We use the latest technology to develop safe, smart, and user-friendly products for our customers. They are the sole reason why we do what we do. We are a 100% cloud-based product company where technology is the driver to create smarter banking products.

Grab this opportunity to be a part of us and our journey!

About the role

We are looking for an experienced Product Manager – B2C Credit with a strong commercial background and proven track record in consumer lending to take ownership of our revolving credit facility and consolidation loan products.

This role is central to the continued growth of our consumer lending business. We are looking for someone who has built, managed, and scaled lending products in practice; not simply worked alongside them.

You will be responsible for defining the strategy and roadmap for our consumer credit products, working closely with credit risk, analytics, marketing, technology, customer operations, and compliance. The ideal candidate understands consumer lending economics, portfolio performance, customer behaviour, and risk management, and can balance commercial growth with responsible lending.

This is not a purely technical product role. We are specifically seeking a commercial product leader who understands consumer lending end-to-end, from customer acquisition and underwriting through pricing, portfolio optimisation, repayments, and retention.

Responsibilities

• Own and drive the product strategy and roadmap for Northmill's revolving credit facility and consolidation loan products, with a clear focus on sustainable growth, customer value, and portfolio profitability.

• Continuously improve the customer journey across the entire lending lifecycle, including acquisition, application, underwriting, activation, utilisation, repayment, and retention.

• Work closely with Credit Risk, Analytics, Finance, Marketing, Customer Operations, Compliance, and Technology to deliver commercially successful and compliant lending products.

• Translate customer insights, market opportunities, portfolio performance, and business objectives into clear product priorities and development initiatives.

• Monitor and optimise key commercial metrics including approval rates, utilisation, portfolio growth, repayment behaviour, customer lifetime value, default rates, margins, and profitability.

• Identify opportunities to improve underwriting, pricing, credit limits, customer engagement, and portfolio performance using data-driven decision making.

• Ensure products remain competitive by understanding customer needs, market trends, regulatory developments, and competitor offerings.

• Actively engage with customers and internal stakeholders to validate product-market fit and identify opportunities for innovation and continuous improvement.

Who you are

You're a commercially minded Product Manager with a passion for building lending products that create value for both customers and the business. You thrive in cross-functional environments, enjoy turning data and customer insights into product decisions, and know how to balance growth, customer experience, risk, and profitability. You're comfortable challenging existing ways of working and driving initiatives from idea to launch and continuous optimisation.

To succeed in this role, you'll likely have

• Proven experience as a Product Manager within consumer lending, with a track record of launching, growing, and optimising lending products.

• Strong experience with revolving credit, personal loans, or other unsecured consumer credit products.

• A solid understanding of consumer credit risk, underwriting principles, pricing, lending economics, and portfolio performance.

• Experience working in fintech, banking, consumer finance, or another regulated financial services environment.

• A data-driven mindset with strong analytical skills and experience using insights to prioritise and improve products.

• Excellent stakeholder management skills and the ability to collaborate across Product, Engineering, Credit Risk, Analytics, Commercial, and Operations.

Good to Have

• Experience with revolving credit facilities, consolidation loans, instalment lending, or other unsecured lending products.

• Experience working with behavioural scoring, affordability assessments or decision engines.

• Experience optimising digital customer acquisition funnels and lending conversion journeys.

• Knowledge of Nordic consumer lending markets and financial regulations.

What we offer

• A fantastic office in a prime Stockholm location with great spaces and views

• An independent role with the opportunity to make a real impact

• Great opportunities for professional development

• Health - 5 000 kr wellness allowance

• Conference abroad every other year

• Breakfast and fruits every day, as well as "holy fika” each Friday

• Regular after work and celebrated successes at the office

Apply today and be a part of Northmill!

Northmill Bank is a challenger bank at the intersection of technology and finance, committed to revolutionizing the way people manage and protect their financial well-being. We are creating a different kind of banking experience, digital yet personal.

Northmill Bank was founded in 2006 and have grown to over 240 employees in 3 countries and over 270 000 customers. We use the latest technology to develop safe, smart, and user-friendly products for our customers. They are the sole reason why we do what we do. We are a 100% cloud-based product company where technology is the driver to create smarter banking products.

Grab this opportunity to be a part of us and our journey!

About the role

We are looking for an experienced Product Manager – B2C Credit with a strong commercial background and proven track record in consumer lending to take ownership of our revolving credit facility and consolidation loan products.

This role is central to the continued growth of our consumer lending business. We are looking for someone who has built, managed, and scaled lending products in practice; not simply worked alongside them.

You will be responsible for defining the strategy and roadmap for our consumer credit products, working closely with credit risk, analytics, marketing, technology, customer operations, and compliance. The ideal candidate understands consumer lending economics, portfolio performance, customer behaviour, and risk management, and can balance commercial growth with responsible lending.

This is not a purely technical product role. We are specifically seeking a commercial product leader who understands consumer lending end-to-end, from customer acquisition and underwriting through pricing, portfolio optimisation, repayments, and retention.

Responsibilities

• Own and drive the product strategy and roadmap for Northmill's revolving credit facility and consolidation loan products, with a clear focus on sustainable growth, customer value, and portfolio profitability.

• Continuously improve the customer journey across the entire lending lifecycle, including acquisition, application, underwriting, activation, utilisation, repayment, and retention.

• Work closely with Credit Risk, Analytics, Finance, Marketing, Customer Operations, Compliance, and Technology to deliver commercially successful and compliant lending products.

• Translate customer insights, market opportunities, portfolio performance, and business objectives into clear product priorities and development initiatives.

• Monitor and optimise key commercial metrics including approval rates, utilisation, portfolio growth, repayment behaviour, customer lifetime value, default rates, margins, and profitability.

• Identify opportunities to improve underwriting, pricing, credit limits, customer engagement, and portfolio performance using data-driven decision making.

• Ensure products remain competitive by understanding customer needs, market trends, regulatory developments, and competitor offerings.

• Actively engage with customers and internal stakeholders to validate product-market fit and identify opportunities for innovation and continuous improvement.

Who you are

You're a commercially minded Product Manager with a passion for building lending products that create value for both customers and the business. You thrive in cross-functional environments, enjoy turning data and customer insights into product decisions, and know how to balance growth, customer experience, risk, and profitability. You're comfortable challenging existing ways of working and driving initiatives from idea to launch and continuous optimisation.

To succeed in this role, you'll likely have

• Proven experience as a Product Manager within consumer lending, with a track record of launching, growing, and optimising lending products.

• Strong experience with revolving credit, personal loans, or other unsecured consumer credit products.

• A solid understanding of consumer credit risk, underwriting principles, pricing, lending economics, and portfolio performance.

• Experience working in fintech, banking, consumer finance, or another regulated financial services environment.

• A data-driven mindset with strong analytical skills and experience using insights to prioritise and improve products.

• Excellent stakeholder management skills and the ability to collaborate across Product, Engineering, Credit Risk, Analytics, Commercial, and Operations.

Good to Have

• Experience with revolving credit facilities, consolidation loans, instalment lending, or other unsecured lending products.

• Experience working with behavioural scoring, affordability assessments or decision engines.

• Experience optimising digital customer acquisition funnels and lending conversion journeys.

• Knowledge of Nordic consumer lending markets and financial regulations.

What we offer

• A fantastic office in a prime Stockholm location with great spaces and views

• An independent role with the opportunity to make a real impact

• Great opportunities for professional development

• Health - 5 000 kr wellness allowance

• Conference abroad every other year

• Breakfast and fruits every day, as well as "holy fika” each Friday

• Regular after work and celebrated successes at the office

Apply today and be a part of Northmill!

Northmill Bank is a challenger bank at the intersection of technology and finance, committed to revolutionizing the way people manage and protect their financial well-being. We are creating a different kind of banking experience, digital yet personal.

Northmill Bank was founded in 2006 and have grown to over 240 employees in 3 countries and over 270 000 customers. We use the latest technology to develop safe, smart, and user-friendly products for our customers. They are the sole reason why we do what we do. We are a 100% cloud-based product company where technology is the driver to create smarter banking products.

Grab this opportunity to be a part of us and our journey!

About the role

We are looking for an experienced Product Manager – B2C Credit with a strong commercial background and proven track record in consumer lending to take ownership of our revolving credit facility and consolidation loan products.

This role is central to the continued growth of our consumer lending business. We are looking for someone who has built, managed, and scaled lending products in practice; not simply worked alongside them.

You will be responsible for defining the strategy and roadmap for our consumer credit products, working closely with credit risk, analytics, marketing, technology, customer operations, and compliance. The ideal candidate understands consumer lending economics, portfolio performance, customer behaviour, and risk management, and can balance commercial growth with responsible lending.

This is not a purely technical product role. We are specifically seeking a commercial product leader who understands consumer lending end-to-end, from customer acquisition and underwriting through pricing, portfolio optimisation, repayments, and retention.

Responsibilities

• Own and drive the product strategy and roadmap for Northmill's revolving credit facility and consolidation loan products, with a clear focus on sustainable growth, customer value, and portfolio profitability.

• Continuously improve the customer journey across the entire lending lifecycle, including acquisition, application, underwriting, activation, utilisation, repayment, and retention.

• Work closely with Credit Risk, Analytics, Finance, Marketing, Customer Operations, Compliance, and Technology to deliver commercially successful and compliant lending products.

• Translate customer insights, market opportunities, portfolio performance, and business objectives into clear product priorities and development initiatives.

• Monitor and optimise key commercial metrics including approval rates, utilisation, portfolio growth, repayment behaviour, customer lifetime value, default rates, margins, and profitability.

• Identify opportunities to improve underwriting, pricing, credit limits, customer engagement, and portfolio performance using data-driven decision making.

• Ensure products remain competitive by understanding customer needs, market trends, regulatory developments, and competitor offerings.

• Actively engage with customers and internal stakeholders to validate product-market fit and identify opportunities for innovation and continuous improvement.

Who you are

You're a commercially minded Product Manager with a passion for building lending products that create value for both customers and the business. You thrive in cross-functional environments, enjoy turning data and customer insights into product decisions, and know how to balance growth, customer experience, risk, and profitability. You're comfortable challenging existing ways of working and driving initiatives from idea to launch and continuous optimisation.

To succeed in this role, you'll likely have

• Proven experience as a Product Manager within consumer lending, with a track record of launching, growing, and optimising lending products.

• Strong experience with revolving credit, personal loans, or other unsecured consumer credit products.

• A solid understanding of consumer credit risk, underwriting principles, pricing, lending economics, and portfolio performance.

• Experience working in fintech, banking, consumer finance, or another regulated financial services environment.

• A data-driven mindset with strong analytical skills and experience using insights to prioritise and improve products.

• Excellent stakeholder management skills and the ability to collaborate across Product, Engineering, Credit Risk, Analytics, Commercial, and Operations.

Good to Have

• Experience with revolving credit facilities, consolidation loans, instalment lending, or other unsecured lending products.

• Experience working with behavioural scoring, affordability assessments or decision engines.

• Experience optimising digital customer acquisition funnels and lending conversion journeys.

• Knowledge of Nordic consumer lending markets and financial regulations.

What we offer

• A fantastic office in a prime Stockholm location with great spaces and views

• An independent role with the opportunity to make a real impact

• Great opportunities for professional development

• Health - 5 000 kr wellness allowance

• Conference abroad every other year

• Breakfast and fruits every day, as well as "holy fika” each Friday

• Regular after work and celebrated successes at the office

Apply today and be a part of Northmill!