Digital marknadsförare - Lediga jobb

Are you passionate about creating communication that makes complex technical solutions easy to understand and shows clear customer value? We are looking for a creative and business-minded Global Marketing & Communications Specialist to strengthen how our Service Division communicates its value to customers and internal stakeholders worldwide. In this role, you will help make service offers more visible, relevant and easy to activate across markets - supporting Customer Centers – our local sales and service organisations - in showing how service contributes to customer value and sustainable business growth.

Your role

In this role, you will help shape how we communicate the value of service in a global B2B environment. You will connect global strategy with local execution, working closely with Product Managers and Customer Centers to translate complex service and product offerings into clear, consistent and customer-focused messaging.

You will

• Plan, coordinate and execute global B2B marketing communication activities, ensuring consistency while enabling local adaptation
• Translate complex service and product offerings into clear value propositions, customer-focused messaging and high-quality assets
• Collaborate with Product Managers, product marketing colleagues and Customer Centers to create aligned, value-driven communication
• Produce and maintain marketing assets such as presentations, web content, videos, social media material and campaign content
• Use insights, data and digital channels to continuously improve content performance and activation

You report to the Global Marketing and Communications Manager for the Service Division.

To succeed, you will need

You are a strong communicator with a structured, collaborative and curious mindset. You enjoy turning complex solutions into clear messages, working across cultures and driving initiatives forward. With creativity, curiosity, analytical thinking and a tech‑savvy approach - always with the customer in focus - you create communication that makes an impact.

In addition we believe you have:

• Experience in marketing communications, preferably in a B2B environment or agency setting
• Experience collaborating across functions, countries or stakeholders - ideally in a global or decentralized organization
• Strong writing skills and the ability to translate technical solutions into clear customer value
• Experience working with digital channels and content performance; experience with tools such as Adobe AEM, Adobe Creative Cloud, social media platforms, SEO, AI search visibility, Google Analytics or SharePoint is beneficial
• Fluency in English, spoken and written; additional languages are a plus

We encourage you to apply even if you don't meet every single requirement. We value diverse experiences and perspectives and are excited to see what you bring to the role.

In return, we offer

At Atlas Copco, you will join a global and collaborative environment where ideas, trust and continuous improvement matter. You will have the opportunity to grow your marketing communications expertise, work with international stakeholders and contribute to communication that supports real business impact.

Job location

This role offers a hybrid working arrangement, allowing you to split your time between working remotely and being on-site at our office in Stockholm, Sweden (SE).

Uniting curious minds

Behind every innovative solution, there are people working together to transform the future. With careers sparked by initiative and lifelong learning, we unite curious minds, and you could be one of them.

Are you passionate about creating communication that makes complex technical solutions easy to understand and shows clear customer value? We are looking for a creative and business-minded Global Marketing & Communications Specialist to strengthen how our Service Division communicates its value to customers and internal stakeholders worldwide. In this role, you will help make service offers more visible, relevant and easy to activate across markets - supporting Customer Centers – our local sales and service organisations - in showing how service contributes to customer value and sustainable business growth.

Your role

In this role, you will help shape how we communicate the value of service in a global B2B environment. You will connect global strategy with local execution, working closely with Product Managers and Customer Centers to translate complex service and product offerings into clear, consistent and customer-focused messaging.

You will

• Plan, coordinate and execute global B2B marketing communication activities, ensuring consistency while enabling local adaptation
• Translate complex service and product offerings into clear value propositions, customer-focused messaging and high-quality assets
• Collaborate with Product Managers, product marketing colleagues and Customer Centers to create aligned, value-driven communication
• Produce and maintain marketing assets such as presentations, web content, videos, social media material and campaign content
• Use insights, data and digital channels to continuously improve content performance and activation

You report to the Global Marketing and Communications Manager for the Service Division.

To succeed, you will need

You are a strong communicator with a structured, collaborative and curious mindset. You enjoy turning complex solutions into clear messages, working across cultures and driving initiatives forward. With creativity, curiosity, analytical thinking and a tech‑savvy approach - always with the customer in focus - you create communication that makes an impact.

In addition we believe you have:

• Experience in marketing communications, preferably in a B2B environment or agency setting
• Experience collaborating across functions, countries or stakeholders - ideally in a global or decentralized organization
• Strong writing skills and the ability to translate technical solutions into clear customer value
• Experience working with digital channels and content performance; experience with tools such as Adobe AEM, Adobe Creative Cloud, social media platforms, SEO, AI search visibility, Google Analytics or SharePoint is beneficial
• Fluency in English, spoken and written; additional languages are a plus

We encourage you to apply even if you don't meet every single requirement. We value diverse experiences and perspectives and are excited to see what you bring to the role.

In return, we offer

At Atlas Copco, you will join a global and collaborative environment where ideas, trust and continuous improvement matter. You will have the opportunity to grow your marketing communications expertise, work with international stakeholders and contribute to communication that supports real business impact.

Job location

This role offers a hybrid working arrangement, allowing you to split your time between working remotely and being on-site at our office in Stockholm, Sweden (SE).

Uniting curious minds

Behind every innovative solution, there are people working together to transform the future. With careers sparked by initiative and lifelong learning, we unite curious minds, and you could be one of them.

Are you passionate about creating communication that makes complex technical solutions easy to understand and shows clear customer value? We are looking for a creative and business-minded Global Marketing & Communications Specialist to strengthen how our Service Division communicates its value to customers and internal stakeholders worldwide. In this role, you will help make service offers more visible, relevant and easy to activate across markets - supporting Customer Centers – our local sales and service organisations - in showing how service contributes to customer value and sustainable business growth.

Your role

In this role, you will help shape how we communicate the value of service in a global B2B environment. You will connect global strategy with local execution, working closely with Product Managers and Customer Centers to translate complex service and product offerings into clear, consistent and customer-focused messaging.

You will

• Plan, coordinate and execute global B2B marketing communication activities, ensuring consistency while enabling local adaptation
• Translate complex service and product offerings into clear value propositions, customer-focused messaging and high-quality assets
• Collaborate with Product Managers, product marketing colleagues and Customer Centers to create aligned, value-driven communication
• Produce and maintain marketing assets such as presentations, web content, videos, social media material and campaign content
• Use insights, data and digital channels to continuously improve content performance and activation

You report to the Global Marketing and Communications Manager for the Service Division.

To succeed, you will need

You are a strong communicator with a structured, collaborative and curious mindset. You enjoy turning complex solutions into clear messages, working across cultures and driving initiatives forward. With creativity, curiosity, analytical thinking and a tech‑savvy approach - always with the customer in focus - you create communication that makes an impact.

In addition we believe you have:

• Experience in marketing communications, preferably in a B2B environment or agency setting
• Experience collaborating across functions, countries or stakeholders - ideally in a global or decentralized organization
• Strong writing skills and the ability to translate technical solutions into clear customer value
• Experience working with digital channels and content performance; experience with tools such as Adobe AEM, Adobe Creative Cloud, social media platforms, SEO, AI search visibility, Google Analytics or SharePoint is beneficial
• Fluency in English, spoken and written; additional languages are a plus

We encourage you to apply even if you don't meet every single requirement. We value diverse experiences and perspectives and are excited to see what you bring to the role.

In return, we offer

At Atlas Copco, you will join a global and collaborative environment where ideas, trust and continuous improvement matter. You will have the opportunity to grow your marketing communications expertise, work with international stakeholders and contribute to communication that supports real business impact.

Job location

This role offers a hybrid working arrangement, allowing you to split your time between working remotely and being on-site at our office in Stockholm, Sweden (SE).

Uniting curious minds

Behind every innovative solution, there are people working together to transform the future. With careers sparked by initiative and lifelong learning, we unite curious minds, and you could be one of them.

Transport is at the core of modern society. Imagine using your expertise to shape sustainable transport and infrastructure solutions for the future. If you seek to make a difference on a global scale, working with next-gen technologies and the sharpest collaborative teams, then we could be a perfect match.

The Marketing & Media Analytics role is responsible for tracking, analyzing, and reporting on the performance of marketing and media activities across the full-funnel. The role is responsible for optimizing the Marketing Media Mix (MMM) by providing actionable insights*. This role delivers actionable insights to optimize campaigns, improve ROI, and support data-driven decision-making within the Marketing & Communications team. The role requires collaborating with Digital & IT and channel owners/experts to ensure actionable insights for the digital-owned channel as well.

Key Responsibilities

• Drive digital marketing and media analytics by establishing and continuously optimizing dashboards and analytical tools that support decision-making and provide clear insight into how marketing and media objectives are achieved.
• Implement and maintain the data foundation required for marketing and media analytics, including tracking, measurement frameworks, and data driven ways of working across channels.
• Monitor, analyze, and evaluate the effectiveness of marketing and media campaigns across all channels (paid, owned, and earned), and translate analysis into actionable insights and recommendations to continuously improve campaign performance and media mix efficiency.
• Leverage media monitoring as a strategic enabler by turning media visibility and performance signals into actionable insights that support communications effectiveness and optimization.
• Own reporting and follow up of key performance indicators (KPIs) related to awareness, engagement, conversion, and retention.
• Support campaign planning through data driven forecasts, scenario analysis and post campaign evaluations to inform future optimization and investment decisions.
• Align closely with relevant teams and stakeholders to ensure data quality, consistency and correct implementation across tracking and analytics tools.
• Drive efficiency and scalability within marketing and media analytics by leveraging automation and advanced analytical solutions where applicable.

Requested Qualifications

• Strong analytical skills and hands on experience working with marketing and media analytics tools, such as Google Analytics, Adobe Analytics, social media analytics platforms and advertising platforms.
• Proven proficiency in data visualization and dashboarding, with experience in tools such as Power BI, Tableau, Google Data Studio or equivalent solutions.
• Solid understanding of digital marketing channels and performance metrics, including impressions, clicks, CTR, conversions, CPA and ROAS, and how these metrics drive optimization decisions.
• Experience with campaign tracking, UTM parameter structures and tag management to ensure accurate and consistent measurement across channels.
• Ability to translate complex data and analysis into clear, actionable insights and recommendations for non technical stakeholders.
• High attention to detail and strong commitment to data quality, accuracy and consistency in reporting and analysis.
• Experience in B2B marketing analytics is considered a strong advantage.
• Experience working with AI and/or machine learning based automation solutions within marketing or analytics is considered a plus.

Transport is at the core of modern society. Imagine using your expertise to shape sustainable transport and infrastructure solutions for the future. If you seek to make a difference on a global scale, working with next-gen technologies and the sharpest collaborative teams, then we could be a perfect match.

The Marketing & Media Analytics role is responsible for tracking, analyzing, and reporting on the performance of marketing and media activities across the full-funnel. The role is responsible for optimizing the Marketing Media Mix (MMM) by providing actionable insights*. This role delivers actionable insights to optimize campaigns, improve ROI, and support data-driven decision-making within the Marketing & Communications team. The role requires collaborating with Digital & IT and channel owners/experts to ensure actionable insights for the digital-owned channel as well.

Key Responsibilities

• Drive digital marketing and media analytics by establishing and continuously optimizing dashboards and analytical tools that support decision-making and provide clear insight into how marketing and media objectives are achieved.
• Implement and maintain the data foundation required for marketing and media analytics, including tracking, measurement frameworks, and data driven ways of working across channels.
• Monitor, analyze, and evaluate the effectiveness of marketing and media campaigns across all channels (paid, owned, and earned), and translate analysis into actionable insights and recommendations to continuously improve campaign performance and media mix efficiency.
• Leverage media monitoring as a strategic enabler by turning media visibility and performance signals into actionable insights that support communications effectiveness and optimization.
• Own reporting and follow up of key performance indicators (KPIs) related to awareness, engagement, conversion, and retention.
• Support campaign planning through data driven forecasts, scenario analysis and post campaign evaluations to inform future optimization and investment decisions.
• Align closely with relevant teams and stakeholders to ensure data quality, consistency and correct implementation across tracking and analytics tools.
• Drive efficiency and scalability within marketing and media analytics by leveraging automation and advanced analytical solutions where applicable.

Requested Qualifications

• Strong analytical skills and hands on experience working with marketing and media analytics tools, such as Google Analytics, Adobe Analytics, social media analytics platforms and advertising platforms.
• Proven proficiency in data visualization and dashboarding, with experience in tools such as Power BI, Tableau, Google Data Studio or equivalent solutions.
• Solid understanding of digital marketing channels and performance metrics, including impressions, clicks, CTR, conversions, CPA and ROAS, and how these metrics drive optimization decisions.
• Experience with campaign tracking, UTM parameter structures and tag management to ensure accurate and consistent measurement across channels.
• Ability to translate complex data and analysis into clear, actionable insights and recommendations for non technical stakeholders.
• High attention to detail and strong commitment to data quality, accuracy and consistency in reporting and analysis.
• Experience in B2B marketing analytics is considered a strong advantage.
• Experience working with AI and/or machine learning based automation solutions within marketing or analytics is considered a plus.

Transport is at the core of modern society. Imagine using your expertise to shape sustainable transport and infrastructure solutions for the future. If you seek to make a difference on a global scale, working with next-gen technologies and the sharpest collaborative teams, then we could be a perfect match.

The Marketing & Media Analytics role is responsible for tracking, analyzing, and reporting on the performance of marketing and media activities across the full-funnel. The role is responsible for optimizing the Marketing Media Mix (MMM) by providing actionable insights*. This role delivers actionable insights to optimize campaigns, improve ROI, and support data-driven decision-making within the Marketing & Communications team. The role requires collaborating with Digital & IT and channel owners/experts to ensure actionable insights for the digital-owned channel as well.

Key Responsibilities

• Drive digital marketing and media analytics by establishing and continuously optimizing dashboards and analytical tools that support decision-making and provide clear insight into how marketing and media objectives are achieved.
• Implement and maintain the data foundation required for marketing and media analytics, including tracking, measurement frameworks, and data driven ways of working across channels.
• Monitor, analyze, and evaluate the effectiveness of marketing and media campaigns across all channels (paid, owned, and earned), and translate analysis into actionable insights and recommendations to continuously improve campaign performance and media mix efficiency.
• Leverage media monitoring as a strategic enabler by turning media visibility and performance signals into actionable insights that support communications effectiveness and optimization.
• Own reporting and follow up of key performance indicators (KPIs) related to awareness, engagement, conversion, and retention.
• Support campaign planning through data driven forecasts, scenario analysis and post campaign evaluations to inform future optimization and investment decisions.
• Align closely with relevant teams and stakeholders to ensure data quality, consistency and correct implementation across tracking and analytics tools.
• Drive efficiency and scalability within marketing and media analytics by leveraging automation and advanced analytical solutions where applicable.

Requested Qualifications

• Strong analytical skills and hands on experience working with marketing and media analytics tools, such as Google Analytics, Adobe Analytics, social media analytics platforms and advertising platforms.
• Proven proficiency in data visualization and dashboarding, with experience in tools such as Power BI, Tableau, Google Data Studio or equivalent solutions.
• Solid understanding of digital marketing channels and performance metrics, including impressions, clicks, CTR, conversions, CPA and ROAS, and how these metrics drive optimization decisions.
• Experience with campaign tracking, UTM parameter structures and tag management to ensure accurate and consistent measurement across channels.
• Ability to translate complex data and analysis into clear, actionable insights and recommendations for non technical stakeholders.
• High attention to detail and strong commitment to data quality, accuracy and consistency in reporting and analysis.
• Experience in B2B marketing analytics is considered a strong advantage.
• Experience working with AI and/or machine learning based automation solutions within marketing or analytics is considered a plus.

Transport is at the core of modern society. Imagine using your expertise to shape sustainable transport and infrastructure solutions for the future. If you seek to make a difference on a global scale, working with next-gen technologies and the sharpest collaborative teams, then we could be a perfect match.

The Marketing & Media Analytics role is responsible for tracking, analyzing, and reporting on the performance of marketing and media activities across the full-funnel. The role is responsible for optimizing the Marketing Media Mix (MMM) by providing actionable insights*. This role delivers actionable insights to optimize campaigns, improve ROI, and support data-driven decision-making within the Marketing & Communications team. The role requires collaborating with Digital & IT and channel owners/experts to ensure actionable insights for the digital-owned channel as well.

Key Responsibilities

• Drive digital marketing and media analytics by establishing and continuously optimizing dashboards and analytical tools that support decision-making and provide clear insight into how marketing and media objectives are achieved.
• Implement and maintain the data foundation required for marketing and media analytics, including tracking, measurement frameworks, and data driven ways of working across channels.
• Monitor, analyze, and evaluate the effectiveness of marketing and media campaigns across all channels (paid, owned, and earned), and translate analysis into actionable insights and recommendations to continuously improve campaign performance and media mix efficiency.
• Leverage media monitoring as a strategic enabler by turning media visibility and performance signals into actionable insights that support communications effectiveness and optimization.
• Own reporting and follow up of key performance indicators (KPIs) related to awareness, engagement, conversion, and retention.
• Support campaign planning through data driven forecasts, scenario analysis and post campaign evaluations to inform future optimization and investment decisions.
• Align closely with relevant teams and stakeholders to ensure data quality, consistency and correct implementation across tracking and analytics tools.
• Drive efficiency and scalability within marketing and media analytics by leveraging automation and advanced analytical solutions where applicable.

Requested Qualifications

• Strong analytical skills and hands on experience working with marketing and media analytics tools, such as Google Analytics, Adobe Analytics, social media analytics platforms and advertising platforms.
• Proven proficiency in data visualization and dashboarding, with experience in tools such as Power BI, Tableau, Google Data Studio or equivalent solutions.
• Solid understanding of digital marketing channels and performance metrics, including impressions, clicks, CTR, conversions, CPA and ROAS, and how these metrics drive optimization decisions.
• Experience with campaign tracking, UTM parameter structures and tag management to ensure accurate and consistent measurement across channels.
• Ability to translate complex data and analysis into clear, actionable insights and recommendations for non technical stakeholders.
• High attention to detail and strong commitment to data quality, accuracy and consistency in reporting and analysis.
• Experience in B2B marketing analytics is considered a strong advantage.
• Experience working with AI and/or machine learning based automation solutions within marketing or analytics is considered a plus.

Transport is at the core of modern society. Imagine using your expertise to shape sustainable transport and infrastructure solutions for the future. If you seek to make a difference on a global scale, working with next-gen technologies and the sharpest collaborative teams, then we could be a perfect match.

The Marketing & Media Analytics role is responsible for tracking, analyzing, and reporting on the performance of marketing and media activities across the full-funnel. The role is responsible for optimizing the Marketing Media Mix (MMM) by providing actionable insights*. This role delivers actionable insights to optimize campaigns, improve ROI, and support data-driven decision-making within the Marketing & Communications team. The role requires collaborating with Digital & IT and channel owners/experts to ensure actionable insights for the digital-owned channel as well.

Key Responsibilities

• Drive digital marketing and media analytics by establishing and continuously optimizing dashboards and analytical tools that support decision-making and provide clear insight into how marketing and media objectives are achieved.
• Implement and maintain the data foundation required for marketing and media analytics, including tracking, measurement frameworks, and data driven ways of working across channels.
• Monitor, analyze, and evaluate the effectiveness of marketing and media campaigns across all channels (paid, owned, and earned), and translate analysis into actionable insights and recommendations to continuously improve campaign performance and media mix efficiency.
• Leverage media monitoring as a strategic enabler by turning media visibility and performance signals into actionable insights that support communications effectiveness and optimization.
• Own reporting and follow up of key performance indicators (KPIs) related to awareness, engagement, conversion, and retention.
• Support campaign planning through data driven forecasts, scenario analysis and post campaign evaluations to inform future optimization and investment decisions.
• Align closely with relevant teams and stakeholders to ensure data quality, consistency and correct implementation across tracking and analytics tools.
• Drive efficiency and scalability within marketing and media analytics by leveraging automation and advanced analytical solutions where applicable.

Requested Qualifications

• Strong analytical skills and hands on experience working with marketing and media analytics tools, such as Google Analytics, Adobe Analytics, social media analytics platforms and advertising platforms.
• Proven proficiency in data visualization and dashboarding, with experience in tools such as Power BI, Tableau, Google Data Studio or equivalent solutions.
• Solid understanding of digital marketing channels and performance metrics, including impressions, clicks, CTR, conversions, CPA and ROAS, and how these metrics drive optimization decisions.
• Experience with campaign tracking, UTM parameter structures and tag management to ensure accurate and consistent measurement across channels.
• Ability to translate complex data and analysis into clear, actionable insights and recommendations for non technical stakeholders.
• High attention to detail and strong commitment to data quality, accuracy and consistency in reporting and analysis.
• Experience in B2B marketing analytics is considered a strong advantage.
• Experience working with AI and/or machine learning based automation solutions within marketing or analytics is considered a plus.

Transport is at the core of modern society. Imagine using your expertise to shape sustainable transport and infrastructure solutions for the future. If you seek to make a difference on a global scale, working with next-gen technologies and the sharpest collaborative teams, then we could be a perfect match.

The Marketing & Media Analytics role is responsible for tracking, analyzing, and reporting on the performance of marketing and media activities across the full-funnel. The role is responsible for optimizing the Marketing Media Mix (MMM) by providing actionable insights*. This role delivers actionable insights to optimize campaigns, improve ROI, and support data-driven decision-making within the Marketing & Communications team. The role requires collaborating with Digital & IT and channel owners/experts to ensure actionable insights for the digital-owned channel as well.

Key Responsibilities

• Drive digital marketing and media analytics by establishing and continuously optimizing dashboards and analytical tools that support decision-making and provide clear insight into how marketing and media objectives are achieved.
• Implement and maintain the data foundation required for marketing and media analytics, including tracking, measurement frameworks, and data driven ways of working across channels.
• Monitor, analyze, and evaluate the effectiveness of marketing and media campaigns across all channels (paid, owned, and earned), and translate analysis into actionable insights and recommendations to continuously improve campaign performance and media mix efficiency.
• Leverage media monitoring as a strategic enabler by turning media visibility and performance signals into actionable insights that support communications effectiveness and optimization.
• Own reporting and follow up of key performance indicators (KPIs) related to awareness, engagement, conversion, and retention.
• Support campaign planning through data driven forecasts, scenario analysis and post campaign evaluations to inform future optimization and investment decisions.
• Align closely with relevant teams and stakeholders to ensure data quality, consistency and correct implementation across tracking and analytics tools.
• Drive efficiency and scalability within marketing and media analytics by leveraging automation and advanced analytical solutions where applicable.

Requested Qualifications

• Strong analytical skills and hands on experience working with marketing and media analytics tools, such as Google Analytics, Adobe Analytics, social media analytics platforms and advertising platforms.
• Proven proficiency in data visualization and dashboarding, with experience in tools such as Power BI, Tableau, Google Data Studio or equivalent solutions.
• Solid understanding of digital marketing channels and performance metrics, including impressions, clicks, CTR, conversions, CPA and ROAS, and how these metrics drive optimization decisions.
• Experience with campaign tracking, UTM parameter structures and tag management to ensure accurate and consistent measurement across channels.
• Ability to translate complex data and analysis into clear, actionable insights and recommendations for non technical stakeholders.
• High attention to detail and strong commitment to data quality, accuracy and consistency in reporting and analysis.
• Experience in B2B marketing analytics is considered a strong advantage.
• Experience working with AI and/or machine learning based automation solutions within marketing or analytics is considered a plus.

Transport is at the core of modern society. Imagine using your expertise to shape sustainable transport and infrastructure solutions for the future. If you seek to make a difference on a global scale, working with next-gen technologies and the sharpest collaborative teams, then we could be a perfect match.

The Marketing & Media Analytics role is responsible for tracking, analyzing, and reporting on the performance of marketing and media activities across the full-funnel. The role is responsible for optimizing the Marketing Media Mix (MMM) by providing actionable insights*. This role delivers actionable insights to optimize campaigns, improve ROI, and support data-driven decision-making within the Marketing & Communications team. The role requires collaborating with Digital & IT and channel owners/experts to ensure actionable insights for the digital-owned channel as well.

Key Responsibilities

• Drive digital marketing and media analytics by establishing and continuously optimizing dashboards and analytical tools that support decision-making and provide clear insight into how marketing and media objectives are achieved.
• Implement and maintain the data foundation required for marketing and media analytics, including tracking, measurement frameworks, and data driven ways of working across channels.
• Monitor, analyze, and evaluate the effectiveness of marketing and media campaigns across all channels (paid, owned, and earned), and translate analysis into actionable insights and recommendations to continuously improve campaign performance and media mix efficiency.
• Leverage media monitoring as a strategic enabler by turning media visibility and performance signals into actionable insights that support communications effectiveness and optimization.
• Own reporting and follow up of key performance indicators (KPIs) related to awareness, engagement, conversion, and retention.
• Support campaign planning through data driven forecasts, scenario analysis and post campaign evaluations to inform future optimization and investment decisions.
• Align closely with relevant teams and stakeholders to ensure data quality, consistency and correct implementation across tracking and analytics tools.
• Drive efficiency and scalability within marketing and media analytics by leveraging automation and advanced analytical solutions where applicable.

Requested Qualifications

• Strong analytical skills and hands on experience working with marketing and media analytics tools, such as Google Analytics, Adobe Analytics, social media analytics platforms and advertising platforms.
• Proven proficiency in data visualization and dashboarding, with experience in tools such as Power BI, Tableau, Google Data Studio or equivalent solutions.
• Solid understanding of digital marketing channels and performance metrics, including impressions, clicks, CTR, conversions, CPA and ROAS, and how these metrics drive optimization decisions.
• Experience with campaign tracking, UTM parameter structures and tag management to ensure accurate and consistent measurement across channels.
• Ability to translate complex data and analysis into clear, actionable insights and recommendations for non technical stakeholders.
• High attention to detail and strong commitment to data quality, accuracy and consistency in reporting and analysis.
• Experience in B2B marketing analytics is considered a strong advantage.
• Experience working with AI and/or machine learning based automation solutions within marketing or analytics is considered a plus.